19g of protein-- the same as ground beef
0mg cholesterol (14g total fat)
25% the daily value of iron
No antibiotics or animal hormones

Impossible Burger is made from proteins, flavors, fats, and binders. The key difference from your average beef burger? Our ingredients are derived from plants. Here’s an overview:

Protein from soy and potatoes
Flavor from heme (the molecule that makes meat taste, well, meaty)
Fat from coconut and sunflower oils make it sizzle on the griddle
Binders, methylcellulose and food starch, hold it together so you can make anything you want -- meatballs, kebabs, patties, and more.

Want the details? Here’s the ingredient list:

Water, Soy Protein Concentrate, Coconut Oil, Sunflower Oil, Natural Flavors, 2% Or Less Of: Potato Protein, Methylcellulose, Yeast Extract, Cultured Dextrose, Food Starch Modified, Soy Leghemoglobin, Salt, Mixed Tocopherols (Antioxidant), Soy Protein Isolate, Vitamins and Minerals (Zinc Gluconate, Thiamine Hydrochloride (Vitamin B1), Niacin, Pyridoxine Hydrochloride (Vitamin B6), Riboflavin (Vitamin B2), Vitamin B12).

Contains: Soy

The Impossible Burger contains an allium derivative. Alliums are the family of plants that includes garlic, onion, shallots, and others.